Chennai, (Tamil Nadu), [India], November 13, 2024: Indian Terrain, the Iconic menswear brand, celebrated its ongoing 25th year with an unforgettable evening of fun and nostalgia at its flagship store, in Alwarpet, Chennai. The first of its kind in a retail store setting; the vibrant quiz night themed “Madras Masala” brought together the community of Indian Terrain to celebrate the Brand and the city’s rich culture of cinema, music, cricket, and larger-than-life personalities.
Indian Terrain collaborated with the popular quizmaster, Abhishek Barathkumar, who captivated attendees with engaging questions & fun banter inside the very premium & stylish store that the Brand was born in. Filled with laughter, learning, and lively competition it was an evening that celebrated the Spirit of Man!
Chairman and Founder Venky Rajagopal spoke to the media about the brand’s 25th year journey, expressing pride in the legacy he has built alongside its consumer’s dynamic spirit.
Mr. Charath Narsimhan, Managing Director of Indian Terrain, stated, “We are excited to celebrate this milestone year with an event that is a meaningful opportunity to connect with our community and commemorate our 25th year of journeying together.”
Quizmaster Abhishek Barathkumar added, “Being part of “ExQuizMe” was a joy. Despite the rain, to have a full house at the first of its kind In-store event and the enthusiasm from all participants reflects the love for the city’s very own Brand, Indian Terrain”
The Brand’s MarCom Head Lakshmi Arumugam added that “As a Brand that pays attention to the common interest and values that it shares with its community; it is no surprise that Indian Terrain’s fun Quiz evening at the Flagship store was a roaring success ! Hearty congratulations to the winners of the evening, Krithika, Vedant, Sangamitra, Arun, Sandhya, Vignesh, Nandhini and to all participants for their enthusiasm; and kudos the Terrain team for making it happen.“
The participants expressed their excitement about being a part of a unique and differentiated instore experience which was unlike any other. For many, it is a brand where they belong and to others who were new, the experienced a fun image of the brand that left a grand and impression to stay. Simply put, an evening to remember by Indian Terrain.